Crafting a story that's relatable is hard work. If you don't think it is, just try to tell people about your last vacation and watch eyes get heavy.
When I'm in the booth during a voice recording session, normally the copywriter (sometimes the producer) directs me. I can't tell you how much I LOVE being directed in the voice over booth! Seriously! It helps me get inside the head of those that crafted the message and know exactly how the tone, inflection, and pacing should sound.
More and more, I'm getting the dreaded "email voice over direction". For me, that's like nails on a chalkboard...while scraping your teeth on a block of ice. Email messages are hard to decipher, and can be quickly misinterpreted. A note that says "make it sound like your commercial demo", doesn't help. There's 5 spots on there that each have their own flavor. Plus, the script that's in front of me might not be best for those styles of reads. It's like being told to make a sandwich and the only instructions is...make sure it's delicious...???
It's like being told to make a sandwich and the only instruction is..make sure it's delicious...???
So where do you start? The good folks at Lifehack have put together a list of 7 Tips for Giving Clear Instructions. While the list is fairly general, it definitely applies to giving good creative direction as well. Taking the time to chat for 10 minutes will save you hours of back and forth, reduce costs, and get any creative project done faster!
A Voice Over blog
Tips, Tricks and Insights for casting, producers, agents, managers, creatives, and talent in the voice over industry.
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